Concept
Shotland literally is a “country of images” — it is an ideal world that is created from a documentary depiction of the most magical moments of life, when unpredictable randomness is added to the author’s plan. In order to get just a good professional photo, it’s enough to do everything very accurately “from the head”, but in order to catch the magic, this is not enough. George creates all the necessary conditions for work, then gives vent to “chance” — those unpredictable moments that cannot be foreseen — how the wind moved the branch, how suddenly the model turned, how suddenly a flare appeared. All filming is thoughtless, documentary, live. Due to this approach, a combination of the quality of studio, staged shooting and liveliness of reporting is achieved.